Predictive Partner
WEBSITE
CREATIVE BRIEF
Web Design
Brand Refresh
UX Design
:: Collaboration with
Second Street Creative
Predictive Partner is a leading data science firm that solves critical business problems. Leveraging predictive analytics, data science, machine learning, and artificial intelligence, Predictive Partner achieves transformational business results for its clients. A team-based model with experienced Ph.D. data scientists allows clients to deploy and scale their data strategies with low risk and high dependability
In collaboration with Second Street Creative, Predictive Partner was looking for a website refresh that could help to easily explain what they do. One challenge to overcome was making sure we were reaching the tech audience without alienating the broader business opportunity/non-tech market. To achieve this, we created a simplified user experience that was easy to navigate.